Branding – Nisa flooring

Nisa Flooring is a brand dedicated to the care and maintenance of floors. They focus on providing a service to a high-income audience and need their brand to convey elegance, luxury and quality.

Their quality services have led them to reach the most luxurious and demanding homes, which is why it is essential that Nisa Flooring evoke the right concepts for the right audience.

I designed a brand that reflects luxury and sophistication. Serifada typography provides an elegant and minimalist look accompanied by a geometric symbol that represents the patterns that are usually represented in the floor patterns.

The color palette is composed of two main colors that are gold and white. The secondary palette is composed of warmer and vivid colors that represent the home and the warmth of quality wood floors.